What We Do
Image Credit: Tourism Australia
East Coast Tasmania Tourism (ECTT) is here to grow sustainable tourism on the East Coast by working with the visitor industry and our partners to drive demand, develop destination experiences and enable the industry for the economic, social and environmental benefit of the local community.
About ECTT
East Coast Tasmania Tourism (ECTT) is your regional tourism organisation for the East Coast of Tasmania covering the municipalities of Glamorgan Spring Bay and Break O’Day. Working closely with State and Local Government, local Destination Action Plan Groups as well as local tourism (and tourism related) businesses our aim is to grow and serve the East Coast tourism sector working in partnership to deliver rewarding, sustainable and lasting economic, environmental and social outcomes.
We were established in 2012 with the support of Tourism Tasmania, the Department of State Growth and the Glamorgan Spring Bay and Break O’Day Councils. We are a not for profit organisation governed by a skills-based board and supported by staff focused on industry development, destination development, marketing and advocacy and engagement.
Image Credit: Jamie Douros & Camille Helm
How East Coast Tourism supports our visitor industry:
Marketing activities
We help promote your business through the following marketing activities.
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We offer free product listings on our consumer website for all products listed on ATDW.
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Inclusion on our new Discover Tasmania App is automatically fed from ATDW listings.
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Submit your event at any time to be included in our Events Calendar on our website.
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We are actively committed to promoting East Coast Tasmania via social media content that provides enticement for people to visit with over 100,000 engaged followers.
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We offer various ways to work together with cooperative marketing. For more information see our cooperative marketing prospectus.
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We work directly with Tourism Tasmania to make sure the East Coast is well represented in their marketing and promotional activities.
Business growth and professional development
We coordinate business growth and professional development opportunities.
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Keeping you informed with news about what matters – updating you on things like visitor trends and visitation, marketing opportunities, grant programs and more.
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We coordinate training and development opportunities on the East Coast for you to attend.
Understand and Advocate
We support you and your business through the following.
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One-on-one support for issues you may be facing in your business. For assistance please contact one of our team.
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We work with council, state government and others to help inform solution and we spend time to understand local issues.
Explore our latest Reports and Plans to see how East Coast Tourism is driving value for the region and its tourism industry.
annual report
2023/2024 Annual Report
2022/2023 Annual Report
2021/2022 Annual Report
destination management plan
2021/2025 Plan
2024 Addendum to Plan
strategic plan
2022/2024 Strategic Plan
Positive Impact
2022 Positive Impact Plan - Summary Report
2022 Positive Impact Plan - Full Scope Report